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Google Analytics is a service offered by Google that generates detailed statistics about a website’s traffic and traffic sources and measures conversions and sales.

Google AdWords now called “Google Ads” is an online advertising service that places advertising copy at the top or bottom of the list of results Google displays for a particular search query.”

Google Search Console formally known as Google Webmaster Tools

Google my Business provides local search results for Google.

Bing Advertising formally known as Bing Ads

Bing Places for Business provides local search results for Bing.

Bing Webmaster Tools

Yelp, Inc. is a multinational corporation headquartered in San Francisco, California, that operates an “online urban guide” and business review site.

Formerly SEOmoz, Moz’s software makes inbound marketing easy. Track SEO, social, brand, and content marketing. See what to do next – and learn how to do it!

Facebook is a for-profit corporation and online social networking service based in Menlo Park, California, United States.



Intuit Inc. is an American software company that develops financial and tax preparation software and related services for small businesses, accountants and individuals.

QuickBooks is the #1 rated small business account software.

Profit Masteryis a financial education program that helps business owners improve free cash flow and earnings in a constantly changing economy.